Is Data at the Center of Your Technology Ecosystem?

by Christie Gunden | Feb 08, 2018 | Nucleus, Data Analytics

“Perhaps the most interesting part of the discussion, raised by [Ron] Moen, was the potential of moving away from models in which the AMS is at the center of the association’s technology infrastructure,” wrote Ernie Smith, Social Media Journalist...

The Best Content of 2017: A Year in Review

by Christie Gunden | Jan 11, 2018 | Data Analytics

2017 marked a year of trying new things at Gravitate Solutions. Among those, we invested more time than ever in creating quality, educational content that will keep you informed about important industry updates and help you become better at your...

2017 Data Trends that Matter in 2018

by Christie Gunden | Jan 09, 2018 | Nucleus, Data Analytics

Data continued to make big strides in 2017, both in the broader market and for associations and non-profits. New approaches reduced the time and investment required to see real value from data initiatives, and more than ever, organizations...

Finally, a BI Approach that Makes Sense

by Christie Gunden | Dec 20, 2017 | Nucleus, Data Analytics

Most of us can agree that perfect is the enemy of good, and data is no different. While traditional wisdom suggests that your data and processes must be nearly perfect before you can see value from a business intelligence initiative, new...

[On-demand] Conferences, Fundraising, and Member Records: How Data is Making a Difference

by Christie Gunden | Nov 02, 2017 | Nucleus, Data Analytics

Do you ever wonder how other associations are using data to drive real organizational growth? Tim Maxey, Senior Director of Information Technology for the Association for Research in Vision and Ophthalmology (ARVO) shared how he uses data in his...

Using Data to Track Community Engagement

by Christie Gunden | Oct 17, 2017 | Nucleus, Data Analytics

It’s no secret that life would be easier with a holistic view of customer and member engagement.

Nucleus Helped This Org Understand The Hurricanes' Impact by Blending Data

by Christie Gunden | Oct 09, 2017 | Nucleus, Data Analytics

Hurricanes Irma and Harvey left behind mass destruction, with local hospitals being particularly devastated. One organization needed to identify which of its members (hospital and health systems) were in harm’s way and alert Members of Congress...

Creative Ways Organizations Use Data Analytics

by Christie Gunden | Sep 28, 2017 | Nucleus, Data Analytics

How are the most forward-thinking organizations using data analytics? They are bringing data sources together to create a solid base on which all business operations can be built. They’re using data analytics to make informed decisions that drive...

How to Create a Data Culture

by Christie Gunden | Sep 07, 2017 | Nucleus, Data Analytics

A data culture has many benefits, and though the actual development of one looks different in every organization, all successful cultures share core values and beliefs about the role of data. While culture develops organically, there are certain...

4 Benefits of a Data Culture

by Christie Gunden | Aug 23, 2017 | Nucleus, Data Analytics

We know that making decisions based on facts is powerful. But even with the best analytics strategy, any organization’s efforts will be unsuccessful without a supportive data culture.